Microsoft is trying to justify the price of Xbox One

When Microsoft first announced the Xbox One console, the company did not say how much the new generation console would cost and when it would be available. She decided to save these two small details before the E3 exhibition, saying that the cost of the console would be $ 499, and its release will take place in November of this year. And now the company is trying in every way to convince us that this is the right and very low cost for the new console.

This was stated in an interview with Bloomberg TV by the head of Microsoft’s interactive entertainment division Don Mattrick, saying that the price tag of $ 499 is even lower than the forecasts of some analysts. Mattrick sure that the new console, no doubt, will pay back all the costs of buyers and justify the money spent on it.

“Look at any modern product and its cost, and the price of $ 499 will not seem high to you. The bottom line is that we provide a product with thousands of dollars worth of equipment with a price of only 499 dollars. We’re sure that when people buy a box, they’ll just fall in love with it. ”

Mattri also commented on the question of why the cost of the Xbox One turned out to be $ 100 higher compared to the console from Sony.

“Yes, 499 is $ 100 higher than Sony asks for its PlayStation 4. But most people forget the fact that the new generation Kinect sensor is also included with the Microsoft Xbox One, while Sony offers to buy its camera for additional facilities".

All, of course, so, Mr. Mattrick, except that the PS4 Eye camera costs $ 60, not $ 100.

The article is based on materials https://hi-news.ru/consoles/microsoft-pytaetsya-opravdat-cenu-xbox-one.html.