With every PlayStation 4 sold, Sony will lose $ 60.

ps4-details

The game console of Sony's new generation of PlayStation 4 has one (although there are actually several of them, but perhaps this is the most important) an advantage over Microsoft's Xbox One. Price. The cost of the Sony PlayStation 4 is one hundred dollars lower ($ 399) than the main competitor (499). However, unlike the Xbox One, which will be sold exclusively bundled with Kinect, the PS4 does not impose a PlayStation Eye purchase on its customers.


However, according to one of the largest game portals, Eurogamer, Sony will lose about $ 60 from each PlayStation 4 console it will sell. As planned, the company will be able to compensate for the loss through the sale of membership in the PlayStation Plus online service, which, we recall, with the release of the new console will be paid.

It is worth noting that companies often resort to a similar sales strategy for their goods and services. For example, Amazon sells its Kindle Fire tablets, too, at a loss. However, all expenses are reimbursed due to sales of applications and books for these tablets.

The article is based on materials https://hi-news.ru/consoles/s-kazhdoj-prodannoj-playstation-4-sony-budet-teryat-60-dollarov.html.

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